About Me

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If you had an infinite amount of time and a lot of monkeys and typewriters, you would ... well, you would get a whole lot of gibberish. That whole infinite monkey theorem is bogus.

What's my point? When you need your car fixed, most of us don't try to do it ourselves. You take it to a mechanic. Likewise, when you need effective copy that drives whatever response you're hoping to elicit from your target audience, you turn to a skilled copywriter, not a monkey.* 

I have 25 years of experience across a variety of industries, including animal and human healthcare, pharma, education, retail, telecommunications, finance, nonprofit, and technology. 

That makes me a chameleon capable of easily adapting to your brand's voice, and I bring both the creative instinct and editorial precision to make your words work harder. Translating complex ideas into clear, compelling copy that resonates is my specialty.